Born to Change How India Shops
Conscious Indi began with one question: what if commerce could restore culture instead of erasing it?
A Potter in Jaipur Changed Everything
In 2021, our founders Arjun and Meera were travelling through Rajasthan when they met Rajan Kumhar — a fourth-generation Blue Pottery master who was struggling to sell his work at more than ₹200 per piece to middlemen, while the same pottery sold for ₹2,000+ in Delhi boutiques.
The math was brutal. The story was clear. And Conscious Indi was born — to close that gap, permanently.
Our Core Values
Fairness First
Artisans and brands receive fair prices. Always. No race to the bottom.
Stories Over Sales
Every product has a human story. We believe people buy better when they understand the hands that made something.
Planet Conscious
Every decision we make — packaging, logistics, partnerships — is filtered through environmental impact.